Can a famous rock star perform the best show to his fans without the support of his road crew and managers?  Imagine if a rock star had to lug and set up his own equipment, do all the sound checks and then expected to perform at a high level and give his fans 100% of his creativity, music and performance.  Seems unrealistic, doesn’t it?

Well, that’s what most chiropractors do!  As a chiropractic coach I see it day in and day out.  They do all the details of running the office, cleaning it, micromanaging their team and then wonder why their practice isn’t at the level they’d like it to be! Like it or not, as a chiropractor you have to have a strong team to support you, ones you can rely on to do everything that isn’t what only you can do: serve people through the chiropractic adjustment.  We need roadies (our team) to have all the details handled, AND we need to trust that they will!

Many chiropractors I speak with don’t have any structured team training or team management, past the initial hiring.  We need to be creating an environment, AND leading by example, of always refining and striving to be better at every interaction with a patient.  Ongoing training and continuous learning is the key to having a Dream Team you can rely on.  Next is outlining performance expectations and creating weekly action plans to take performance to the next level and reviewed at a weekly staff meeting.

Lastly, ask yourself, “Do I really want a Dream Team”?  If so, we need to understand our team’s behavioral style and values and motivate them in an appropriate way!  Bonuses and rewards are key to having a team be on board to growing a practice.  Why?  Well, let me ask you…”Would you want to work twice as hard for the same pay”?

It’s time to get the right people in place, to get them well trained, to get them motivated to serve more people in your community.  We want your team to help you grow your practice so that you can really have a Dream Team and serve the masses. You are the rock star, they are the roadies.  I would argue that the roadies are more important than the rock star in the grand scheme of things, and it’s important that they know this!

At Rosen Coaching we are dedicated to chiropractors leading true health care and the wellness revolution.  If you want to THRIVE in a TRUE Wellness Practice, we’d love to see if we can help!

Tweet This Post 

If you enjoyed this post, make sure you subscribe to my RSS feed!

Tags: Chiropractic Coach, Chiropractic Consultant, Dream Team, Health Care, Rock Stars, Rosen Chiropractic Coaching, Success, Team Management, Training, True Wellness Practice