Ask anyone on the street if they’ve ever heard of chiropractic.  Most of the people say, ‘yes’, while they grab their neck or low back.  When it comes to educating the public what it is that we really do, we’ve failed as a profession.

At Rosen Coaching we feel that the public needs to understand is that they have a health problem, not a back problem, and that you can help them get healthy and stay healthy for a lifetime!

My kick-in-the-groin question is, “Are you the epitome of health”?

Some of us are. We are in great physical shape, we do cardio and weight training regularly.  We have great nutrition. And fabulous strategies to deal with mental and emotional stress. We are well balanced in your overall life, showing up 100% in our practice and in your personal life.

But many of us aren’t.  We don’t exercise regularly and are overweight. Some by a lot, some by a little. We eat crappy food on a regular basis. We’re too stressed out, in fight-flight response for hours a day to think straight, let alone show up with focus and presence for the people we serve. How are we ever going to deliver a congruent Report of Findings where we talk about reaching optimal health and wellness, if we aren’t?

What are you going to commit to this year to lead by example, to be a true picture of health?  If you’d like to share your action steps to get there, to help get support and accountability, post them here.

If you want to find out more how to truly THRIVE in a Care vs. Scare, True Wellness Model, join Dr. Rosen TODAY for a webinar! Click here to register. We hope you’ll join us!

Tags: chiropractic wellness, Goals, Health, New Year's Resolutions, rosen coaching, True Wellness Practice, wellness

So the New Year is upon us!  We have a reflective perspective of last year and what we accomplished or didn’t. And we have a vision, hope and goals of what we want 2010 to be like.

Have you taken the time to do an inventory of your life? Where in your life are you incongruent or not performing and leading how you’d like to? Paraphrasing Dr. Patrick Gentempo, the level of incongruency leads to a proportionate level of destruction. As chiropractic coaches, we at Rosen Coaching help chiropractors reach new levels of success in all areas of their lives, including how to thrive in a true wellness model.

I speak to chiropractors day in and day out. And I truly feel it is time that our profession stand up and lead by example.  Are you the epitome of health, energy and vitality?  Is your diet full of rich, whole foods? Do you exercise daily? Do you live a healthy, vitalistic chiropractic lifestyle?  If you don’t, it’s time. And don’t try and hide it – take a stand to share with your office the lifestyle changes you are making. The time is now to create excellence in YOUR health. And ask them to join you.  If you do, good for you! Set some new goals and ways you can push your healthy lifestyle to the next level.

Excellence, leadership and health are not created by chance, but by choice: Every day and in every moment.  Choose to be a true leader in your community who leads by example. Actions are so much more powerful than words covering incongruence.  Be the change you want to see.  This is your year to lead your community to health and wellness!

Tags: Certainty, Chiropractic Coach, Chiropractic Coaching, Chiropractic Consultant, Chiropractic Practice Management, chiropractic profession, Congruency, Goals, Health, Leadership, rosen coaching, Success, Wellness Chiropractic

What Do Michael Jackson, Elvis Presley and a long list of other celebrities have in common? Harmless prescription drug and painkiller abuse in volumes and mixtures. These famous celebrities are the ones you hear about in the media.  However, the fact is, many medical errors are not reported, including death by such medicines deemed ‘normal’ to use by society.  Tylenol, Advil, Demerol, Oxycontin, Dialudid, Panadol are just a start. Throw some antidepressants, antianxieties and sedatives into the mix and voila! You have a highly addictive cocktail of deadly drugs. Do we have a global problem? I think so. We just hear about the famous ones…

From the Death by Medicine Report by Drs. Null and Dean in 2003), as few as 6% of adverse drug effects are ever reported.  Sadly, deaths estimated in 2003 due to adverse reactions to prescription drugs is 2.2 million per year. And the leading causes of adverse drug reactions were antibiotics (17%), Cardiovascular (17%), chemotherapy drugs (15%), and anti-inflammatory agents (15%).  Can you imagine what this number is now, six years later, with more and more ‘advancements’ in medicine and big pharma?

As wellness chiropractors, doctors of ’cause’, we want to be addressing the bigger picture in our offices – that health and life come from the inside-out.  If you are not teaching this principle to the people you serve, you are just another modality to them.  Health does not come from taking medicine or cutting things out of the body. It comes from the life force, carried unimpeded over the nerve system reaching to every cell, tissue and organ in the entire body. Do they know this? Do they understand the physiological implications if this nerve impulse is impeded? Do they know that it is your job to remove this interference and allow the fullest expression of life?  If they don’t, they need to.  Or they could end up like Michael Jackson, just not as famous.

How are you using this most recent, tragic death of an icon as an educational opportunity in your office?  We coach our clients to ask thoughtful questions to the people in their offices to illicit a response, rather than just lecture them about the overuse of medicine in our societies.  We need to shift their consciousness and beliefs about health and wellness.  How about the following as a start to get your mind going:

• What do you think killed Michael Jackson?
• Do you know that prescription drugs are just as dangerous as recreational drugs?
• What happens when you give a healthy person medicine they don’t need?
• If drugs can make a healthy person sick, how do they make a sick person well?
• What do you think, can medicine make someone healthier or just take their symptoms away?
• Where does health come from? What causes us to be healthy? What keeps us alive?
• What does the Nerve System control? What part of your body could live without Nerve Impulse?

May I suggest that you look at our LAASR process of communication (Listen, Acknowledge, Ask, Solution, Resolution) when educating, answering difficult questions and in all of your interactions within and outside of your practice.  It will literally transform your level of communication and results!  It is what we teach and how we coach chiropractors to great levels of success! Let’s start to manage your chiropractic practice in a true wellness model.

Tags: Adverse Drug Reactions, Chiropractic Coach, Chiropractic Consulting, Chiropractic Practice Management, Death by Medicine, Elvis Presley, Health, LAASR, Life Force, Medicine, Michael Jackson, Nerve System, Prescription Drug Abuse, Subluxation, Wellness Care, Wellness Chiropractors, wellness practice management

For many people, their understanding of health, where it comes from and how to stay well is as deeply ingrained as some smoker’s beliefs about smoking.

We are living and practicing chiropractic in a medical world. Although we are in a shift of a wellness revolution, the majority of people who show up in your chiropractic office are bombarded by big pharma advertising and years of thinking that health comes from drugs or surgery.  And it is your job to change their mindset and beliefs about health and healing, where it comes from and how to get it. Good luck!

Most chiropractors I coach and consult, or speak with in the field tell me that they educate the people in their office.  And the usually follow up with, “but they still don’t get IT.”  And if they did get it, our entire profession would already have thriving, true wellness chiropractic practices.  So something’s not working in our approach…

What does educate mean? To most chiropractors, they lecture and talk ‘at’ their people until they are blue in the face and the person is tuned out. There is an important distinction to make, between educating by telling or educating by asking good questions.

Try and convince a smoker that smoking is bad for him.  Tell him all the things he already knows (or doesn’t) that it is killing him. Use fear. Use threats. Use your authority as a doctor. Lecture until you’re blue in the face.  Does anything change for the smoker? Nope, he still doesn’t ‘get it’.  That’s right, his beliefs and mindset haven’t shifted one bit from all of your telling.

And this is what most chiropractors who are not having high retention, thriving wellness practices are doing.  Trying to educate by telling.  I gotta tell you, from my experience, that’s never going to work. Why? Because it’s from the outside-in, it is your idea and not theirs. Because how do human beings do react when someone tells them what to do? Resist. So you get decreased compliance, they like you less and wonder when you’ll use your authority again to get them to do what you want.

Remember a smart guy named Socrates? His philosophy was one of asking questions to have the person think. And since doctor in Latin means ‘teacher’, it’s about time our profession stopped lecturing and started asking better questions to really teach the chiropractic principle of health. Why? Because when a person thinks, processes and answers a question, it comes from the inside-out and they own it.  Since it was their idea, there is no resistance, they feel valued and given a voice. There is increased  compliance and likeability and you don’t use authority, you use leadership. How’s that for congruence with chiropractic philosophy?

But oh wait, there’s one more benefit.  Not only will they ‘get it’, understand health, healing and chiropractic at a deeper level, but do you think that it is easier for them to refer their friends and family if they can articulate their newfound understanding themselves?  And the practice itself grows from the inside out by high retention and high internal referrals.

So the trick is to find out how to ask better questions during every interaction of Visit 1, Visit 2, Daily Interactions, Re-Assessments, Re-Reports and in handling difficult questions. We coach chiropractors this day in and day out.  It will transform your practice, your relationship and your life. And you’ll help shift the consciousness of the world. Let us know if we can help.

Tags: Asking, Authority, Beliefs, Chiropractic Coach, Chiropractic Consultant, Chiropractic Philosophy, Chiropractic Practice Management, Chiropractic Practice Success, Chiropractic Principle, communication, Convince, Educate, Fear Tactics, Health, High Retention, Inside-Out, Internal Referrals, Lecture, Medicine, Mindset, Outside-In, Questions, Results, scare tactics, Shift Consciousness, Socrates, Telling, True Wellness Practice, wellness revolution